Leadership
On Track Marketing is a boutique agency that hires only senior level staff with a strong record of achievement. In other words, we are small but mighty. Our years of experience in consulting, design, branding, and technology enable us to work well under pressure and to not be afraid of the hot seat. That’s one of the reasons we specialize in the hardest part of marketing: the launch.
Sheila Donohue
Founder, Chief Strategist
Sheila Donohue is a marketing launch specialist, who for over 20 years has developed results-oriented strategic marketing campaigns and branding launches for organizations and business. President of On Track Marketing, she works with a team of 8 senior level marketing, PR, and creative professionals who understand the value of a strong market presence. The group works to accelerate profit improvement, expand audience awareness, and stage clear communication strategies. Visual materials are developed in all major media types, spanning web, digital, and traditional delivery methods.
Following the unique process that Donohue has developed, organizations find that her creative process helps to mitigate the risk involved in launching new marketing initiatives. She has helped hundreds of organizations achieve their goals, like Land’s End, Zebra Technologies Corporation, The University of Chicago, The Evangelical Lutheran Church of America, Blue Cross Blue Shield, the National Association of Realtors, and The New Haven Companies as well as many not-for-profits.
We value — inviting the extraordinary
We value — a shared vision
We value — seamless service
We value — technology that serves
We value — work / family balance
We value — sustainable systems
We value — nature
We value — a learning culture